CASE STUDIES

Visitor Attraction Case Studies

Browse our visitor attraction marketing case studies to discover more about how we help zoo’s, scream parks, theme parks, farm attractions and more. The case studies showcase our core digital offering including online advertising campaigns and website creation services, our engaging social media and email marketing, alongside our visitor attraction marketing planning and strategic reviews.

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Dudley Zoo: 2024 Easter Digital Advertising Campaign

Building on the conversion tracking from our first successful peak season campaign, we accurately monitored results from the start. To optimise the tight budget, we targeted audiences that performed well…

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Dudley Zoo lions

£91,500

in revenue

Transforming Camel Creek’s Marketing and Results

Camel Creek, a popular attraction in Cornwall, was poised for growth with the addition of five new attractions for the 2024 season. The competitive landscape, however, in Cornwall, with around…

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Camel Creek

50%

visitor numbers increase

Boosting Shoulder Season ROI for Lightwater Valley

Building on the conversion tracking from our first successful peak season campaign, we accurately monitored results from the start. To optimise the tight budget, we targeted audiences that performed well…

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lightwater valley rides

£1 spent =

£48 in ticket sales

Transforming Moors Valley Website

Moors Valley Country Park is a 1000-acre award-winning visitor attraction, offering a variety of countryside pursuits. From miles of walking and cycling trails to playful adventures like Mini Land Rovers…

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Moors Valley

56.44%

Increased Engaged sessions

Launching Jurassic Cove Adventure Golf

Our strategy focused on creating a holistic digital marketing campaign that aligned with Jurassic Cove's captivating dinosaur theme. When we launch attractions, we work on the 100 day principle. We…

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Jurassic Cove

89.9K

Organic Reach

Success Through Strategic Partnership

Situated on the scenic Isle of Wight, Blackgang Chine presented distinct challenges owing to its unique island location. We prioritised immersing ourselves in the local environment to understand its demographics,…

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Jurassic Cove

£1

cost per transaction

Record-breaking Visitor Numbers for Knockhatch Adventure Park

Getting investment and marketing right is gold dust for visitor attractions. In this case study, find out how Agility’s review propelled Knockhatch Adventure Park forward with actionable insights and remarkable…

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Knockhatch water slide

20

quick wins strategies

65% Ticket Increase for Tulleys Christmas

The challenge Tulleys Christmas Experience is just one of the much loved and famous immersive events held at this Sussex Visitor Attraction.  Our challenge was to use digital advertising to…

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Tulleys Christmas experience

86%

Revenue uplift

Creative Photography for Harbour Park

Harbour Park wanted to promote family visits across their social media and online advertising to increase awareness and conversions but lacked enough compelling imagery to support their key messages.

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Jelly Swinger

71%

Increase in CTR

Shocktober Black Friday Pre-Sale More than Doubles Year on Year Ticket Sales & Revenue

Could Agility exceed expectation & beat the first phase of 2023 pre-sales for Tulleys Shoctober?

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Shocktober fest

59%

Ticket increase