Category Topic: Website developments

How to Create Effective Video for Digital Advertising on Facebook When it comes to creating adverts for Facebook, video adverts are the star of the show! In one of our recent FB advert campaigns, a video advert increased the click … Continue reading →

Improve Your Email Open Rates You may have spent hours curating the perfect email content for your customer database; editing images, writing copy and adding compelling call-to-actions. Unfortunately, members of your email database may not even open and view your … Continue reading →

The COVID 19 pandemic has increased the speed at which the world is going digital.

Whilst the easing of lockdown makes it tempting to slip back into old habits of pre-covid above the line marketing, it’s now more important than ever that your visitor attraction uses online advertising intelligently- and strategically Continue reading →

The latest Apple iOS update, privacy is a key topic. Through push notifications, all users will be given a choice to either ‘allow’ or ‘opt out of tracking’ from apps they use. With many ads served through the app on iPhones and iPads, it is essential advertisers follow a number of steps. Continue reading →

As people exit lockdown, no doubt the first few weeks of visitor attraction bookings will be satisfying pent up demand. But what happens after then? In this blog we talk about how digital advertising should be used strategically as pent up demand starts to diminish. We share which audiences should be turned back on first. Continue reading →

Paid virtual events are a fantastic way to keep visitors engaged with your attraction during lockdown, a chance to obtain some extra income and, as in the case of Mead Open Farm, could even lead to TV and radio coverage. Continue reading →

Whether you are a zoo, museum or rural farm attraction, earning money virtually not only brings in extra revenue (from those within and outside your catchment) but it also enables you to connect more deeply with your existing visitors. Continue reading →

To establish safe visitor numbers for social distancing, getting everyone to buy tickets online has now become the norm. This has opened up huge possibilities for smarter marketing at visitor attractions, whether you are a zoo, theme park, farm attraction or even indoor adventure golf. Below are Agility’s top five marketing benefits … now all possible as 100% of tickets are purchased online. Continue reading →

Discover our Digital Marketing Review packages to help you take stock, and plan for the best possible 2021. Digital marketing is guaranteed to lead the way for 2021 – a little investment can go a long way. Continue reading →

Download your FREE ‘Visitor Attraction Marketing To Do List’ for all those required marketing updates between Christmas and New Year. Including all the social and online tasks in a handy checklist, we hope you find it useful. Continue reading →