Benchmarking attractions review ratings

We started monitoring attraction review ratings five years ago, primarily to double check a claim that Trip Advisor had a 4.7 average review rating for attractions. They were of course right with their analysis, although 4.7 is a big increase upon today’s rating of 4.2. Continue reading
Improve Review Ratings

Find out how to improve review ratings for your theme park, zoo or farm. Love them or hate them, customers love reviews and trust what they read about your visitor attraction, whether it’s accurate or not. Continue reading