Understanding where your visitors come from provides invaluable insight to ultimately drive more footfall.
Whether you are at a Zoo, Theme Park, Farm Park or indoor attraction, in this blog you’ll learn how to collect and analyse postcodes to transform the way you market to potential customers. Continue reading
The latest Apple iOS update, privacy is a key topic. Through push notifications, all users will be given a choice to either ‘allow’ or ‘opt out of tracking’ from apps they use. With many ads served through the app on iPhones and iPads, it is essential advertisers follow a number of steps. Continue reading
As people exit lockdown, no doubt the first few weeks of visitor attraction bookings will be satisfying pent up demand. But what happens after then? In this blog we talk about how digital advertising should be used strategically as pent up demand starts to diminish. We share which audiences should be turned back on first. Continue reading
Paid virtual events are a fantastic way to keep visitors engaged with your attraction during lockdown, a chance to obtain some extra income and, as in the case of Mead Open Farm, could even lead to TV and radio coverage. Continue reading
Whether you are a zoo, museum or rural farm attraction, earning money virtually not only brings in extra revenue (from those within and outside your catchment) but it also enables you to connect more deeply with your existing visitors. Continue reading
To establish safe visitor numbers for social distancing, getting everyone to buy tickets online has now become the norm. This has opened up huge possibilities for smarter marketing at visitor attractions, whether you are a zoo, theme park, farm attraction or even indoor adventure golf. Below are Agility’s top five marketing benefits … now all possible as 100% of tickets are purchased online. Continue reading